Hardware / Apple / macbook / macbook pro

Apple's MacBook Pro refresh puts the focus back on creative pros

Posted On: Jul 12, 2018   |   Posted By: TechCrunch

New MacBook Pros seemed like a no-brainer for WWDC. Like the rest of the company's hardware line, however, they were a no-show. Sure, Apple used the opportunity to reaffirm its comment to creative professionals - perhaps most notably in the form of some key macOS updates - but there were no new devices available to take advantage of those new features.
The company is addressing that today with its first major hardware release since its big developer conference. Like Mojave, updates to the 13- and 15-inch MacBook Pro models with Touch Bars find the company tipping its hats to creative pros, a key demo long understood to be the core to Apple's user base.
Nothing has changed on the outside. The new Pros are indistinguishable from last year's model. As is the case with a majority of updates to the line, all of the really important stuff is happening inside. And these are, indeed, formidable machines. You get a six-core Intel Core i7 or i9 on the bigger machine, backed with up to 4TB of storage and up to 32GB of...

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