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FACEBOOK'S REMOVAL OF 4 AD TARGETING OPTIONS DOES NOT APPLY TO EXISTING CAMPAIGNS

The disabling of ads targeted based on people's employers, schools, fields of study and job titles only applies to new campaigns. Please...

MARKETING DAY: PINTEREST'S BRANDED-CONTENT PROGRAM, 5 FUTURISTIC AD CHANNELS & MORE

Here's our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. Please...

 
 
 

5 EASY-TO-MISS SEO MISTAKES BLOGS MAKE

Is your content great, but not ranking? Columnist Kristopher Jones shares some of the more common SEO errors bloggers and content marketers...

MARTECH ENABLEMENT SERIES: PART 7 - INSIGHTS, INTELLIGENCE AND INTEGRATION

In Part 7 of a nine-part series, contributor Peter Ladka digs into the systems that make up the “dashboards” of your martech stack...

 
 
 

PINTEREST OPENS SELF-SERVE VERSION OF PIN COLLECTIVE BRANDED-CONTENT PROGRAM

Through a deal with Popular Pays, Pinterest is helping all advertisers find talented folks to produce creative for its platform. Please...

5 FUTURISTIC ADVERTISING CHANNELS AND THE FIRST RULE OF ADVERTISING DYNAMICS

To help you stay ahead and capitalize on future advertising trends, columnist David Rodnitzky rounds up the new marketing channels...

 
 
 

JANRAIN LAUNCHES CENTRALIZED DATA ACCESS CONTROL

The new Advanced Policy Manager provides what the company calls 'the first standardization of access control across sites and apps'. Please...

IAB SETS UP BLOCKCHAIN WORKING GROUP FOR ADVERTISING

The move by the standards-making body shows that blockchain is growing up. Please visit Marketing Land for the full article.

 
 
 

8 MAJOR GOOGLE ALGORITHM UPDATES, EXPLAINED

Almost every day, Google introduces changes to its ranking algorithm. Some are tiny tweaks; others seriously shake up the SERPs. This...

MARKETING DAY: ADWORDS COMPETITIVE ANALYSIS, MICRO-MOMENTS & FACEBOOK AD TARGETING NEWS

Here's our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. Please...

 
 
 

FACEBOOK WILL BLOCK ADVERTISERS FROM CHANGING LINK PREVIEWS, BUT HASN'T YET

Brands had used the option to reposition news articles as promotional content. Please visit Marketing Land for the full article.

TO MOBILE CONSUMERS, IMPATIENCE IS A VIRTUE: HOW THE ON-DEMAND ECONOMY IS RESHAPING MICRO-MOMENTS

Today's highly connected consumers expect instant gratification. Contributor Brian Solis explains how brands can gain a competitive...

 
 
 

WHY THE C-SUITE LOVES LOYALTY

Contributor Evan Magliocca discusses the benefits of loyalty and why increasingly leadership is pointing to it as a means to know customer...

ARE YOU READY TO EVOLVE BEYOND MARKETING AUTOMATION IN THE NEXT ERA OF B2B MARKETING?

Columnist Scott Vaughan says marketing automation's "teenage years" are resulting in some soul-searching for B2B marketers and the...

 
 
 

COMPETITIVE ANALYSIS: MAKING YOUR AUCTION INSIGHTS WORK FOR YOU

Columnist Amy Bishop shares tips for identifying actionable takeaways from your AdWords auction insights data. Please visit Marketing...

THUNDER BOOSTS PERSONALIZATION AND PERFORMANCE FOLLOWING ADACUS ACQUISITION

The creative production platform now offers what it says are unique capabilities in creative multitouch attribution, post-bid contextual...

 
 
 

FOR STAPLES, IT'S NO LONGER JUST ABOUT OFFICE SUPPLIES

These days, even the place where you get printer ink and paper clips - or smartphones - wants more. It wants a relationship. Please...

GAB.AI SUES GOOGLE AFTER REMOVAL FROM PLAY STORE FOR HATE-SPEECH VIOLATIONS

Social network created as 'safe space for the alt-right' claims Google abused its market power. Please visit Marketing Land for the...

 
 
 

FACEBOOK YANKS EDUCATION, EMPLOYMENT, FIELD OF STUDY AND JOB TITLE TARGETING AFTER ADVERTISER SELECTS ‘JEW HATER' AND ‘NAZIPARTY'

A ProPublica report has revealed the perils of relying on an unchecked algorithm and self-reported user data. Please visit Marketing...

HOW FACEBOOK'S, INSTAGRAM'S AND SNAPCHAT'S AUDIENCE SIZE ESTIMATES COMPARE

Facebook's and Snapchat's self-serve ad-buying tools estimate the size of advertisers' target audiences. Here is how those sizes stack...

 
 
 



Leak: Pixel 2 To Cost $650, Come In White, Black, & Blue

Leak: Pixel 2 To Cost $650, Come In White, Black, & Blue

The Pixel 2 will cost $650 for the base model and will come in white, black, and blue colors when it launches later this year. The details come from Droid Life, which has also... Read more ...

Apple's huge App Store makeover arrives today in iOS 11

Apple's huge App Store makeover arrives today in iOS 11

Apple today is releasing its completely redesigned iOS App Store to the wider public, as part of the launch of the new iOS 11 operating system. First previewed at its Worldwide... Read more ...

The 17 biggest ways your iPhone will change when you update to iOS 11

The 17 biggest ways your iPhone will change when you update to iOS 11

Apple's annual update to its iPhone software is here. Apple released iOS 11 to everyone with a modern iPhone on Tuesday. You can download it now in Settings > General >... Read more ...

This is what Google's Pixel 2 and Pixel 2 XL phones look like and cost

This is what Google's Pixel 2 and Pixel 2 XL phones look like and cost

Google is holding an event soon, and nearly everything it plans to announce has just leaked out, including images of its Pixel 2 phones.Droid-Life posted images of what they... Read more ...

This is what Google's PixelBook Chromebook looks like and costs

This is what Google's PixelBook Chromebook looks like and costs

Google is holding an event soon, and nearly everything it plans to announce has just leaked out, including images of a new Chromebook.Droid-Life posted images of what it looks... Read more ...

Review: iPhone 8

Review: iPhone 8

This is a camera review. There are a number of updates that should appeal in the iPhone 8 and 8 Plus, but the one question most upgraders are going to be asking is how good is... Read more ...

New 'Wolfenstein' trailer is a reminder to always fight fascism

New 'Wolfenstein' trailer is a reminder to always fight fascism

Nazis are the perfect video game enemy because they have zero redeeming qualities. It's something the Wolfenstein II: The New Colossus development team at Machine Games knows... Read more ...

New Leak Shows Off Google Pixel 2 and Pixel 2 XL

New Leak Shows Off Google Pixel 2 and Pixel 2 XL

Google is expected to unveil the Pixel 2 and Pixel 2 XL on October 4th, but there's not much left to find out. Read more ...

Amazon's all-new Fire HD 10 has a 1080p display, costs just $149

Amazon's all-new Fire HD 10 has a 1080p display, costs just $149

The latest generation Fire HD 10 costs $80 less than its predecessor. Amazon is rolling out much-needed updates to the Fire HD 10 and decreasing its price point at the same... Read more ...

Here's Who's Included In The Marvel Vs. Capcom Infinite Season Pass

Here's Who's Included In The Marvel Vs. Capcom Infinite Season Pass

Marvel vs. Capcom Infinite is finally out in the wild, boasting a roster of 30 characters split between those two universes. But this being a modern fighting game, you better... Read more ...