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Check out Ikea's hilarious ads for wireless charging lamps focused directly on iPhone users

29 days ago   |   By Phone Arena

Furniture retailer Ikea is known more for the Swedish meatballs in its in-store restaurant than for its advertising. The stores offer a large selection of furniture, some of which has wireless charging capabilities built-in. And now that Apple is supporting wireless charging on the Apple iPhone 8, Apple iPhone 8 Plus and the Apple iPhone X, Ikea is focusing its wireless charging ads on iPhone owners by riffing on famous lines that are connected to the tech titan.
For example, a line of lamps that support wireless charging are featured in a series of ads. One says, "This charges...
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I wonder who these new Ikea wireless charging ads are aimed at

I wonder who these new Ikea wireless charging ads are aimed at

29 days ago   |   By TheBoyGeniusReport

Ikea a few years ago started selling furniture that contains circuitry that charges devices wirelessly. That's not something new. But now that the iPhone 8 and iPhone X are going to be the first Apple products to support wireless charging out of the box, Ikea is launching a brand new campaign to promote its products. The new advertising initiative targets Apple fans directly, and it's hilarious.
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