High Tech > ECommerce

SAP acquires Gigya, plans to meld with Hybris, target omnichannel

6 monthes ago   |   By ZDnet

Gigya powers the registration and first-party data systems for multiple enterprises. Now SAP will use that information for better personalization and customer experiences.
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SAP is buying identity management firm Gigya for $350M

SAP is buying identity management firm Gigya for $350M

6 monthes ago   |   By TechCrunch

SAP, the German enterprise software giant, today announced an acquisition to strengthen its hybris e-commerce division. It has acquired Gigya, a firm that helps online properties manage customer identities and profiles. Terms of the deal have not been disclosed officially, but our sources tell us it is for $350 million. This was the same figure that was reported yesterday when the news leaked...
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